Turn inbound into pipeline — automatically.
Clarm captures every visitor question across your website, Discord, Slack, and GitHub — qualifies buyer intent and routes revenue 24/7, while you build.
Make it easier to ask. Make it easier to buy.
Most pipeline is lost before someone is ready to fill a form or book a call.
A buyer lands, has a question, sees “email us,” and leaves.
Clarm removes that gap. Buyers ask in the moment, get an answer immediately, and move forward while your team is offline.
Your AI Inbound Conversion Engine, end to end
Capture intent, respond instantly, and route qualified buyers — no sales desk required.
- Step 1: Capture every visitor — human or agent. Clarm serves humans via chat and AI agents via llms.txt and MCP — no visitor left behind.
- Omnichannel for humans, structured APIs for agents
- Friction removed at the moment of intent
- Step 2: Instant response + qualification. Every inbound gets an immediate response and revenue intent is tagged in real time — whether the visitor typed it or an agent sent it.
- 100% inbound gets a first response
- High-intent conversations are flagged
- Step 3: Route humans + reduce cost. Automation handles repeat questions so humans focus on revenue-bearing conversations.
- Reactive work reduced
- Teams focus on revenue conversations
- Speed beats sophistication: Conversion is dominated by response time, not tooling depth. Instant answers outperform complex workflows.
- Humans do not scale: Live chat tools still rely on staffing. Clarm makes around-the-clock coverage automatic.
- Omnichannel is table stakes: Buyers expect to reach you where they already spend time. Single-channel support creates unnecessary friction.
Why inbound-heavy teams pick Clarm
Live proof from healthcare, finance, SaaS, infrastructure, and developer-first companies.
Faster first response, more qualified conversations, less manual triage.
“Clarm cut our support workload dramatically while converting more inbound into qualified revenue. We reduced costs and added pipeline without adding headcount.”
“Clarm's content engine brought us qualified traffic searching for auth solutions. The chatbot converted them into active Discord members. Now we know exactly which companies to talk to.”
“We went from 5K to 12K stars in 3 months. But more importantly, Clarm helped us identify our first enterprise - a company already building production systems with our agent framework.”
Agentic deep browsing
The AI moves buyers to the right page instead of dropping dead-end links.
Live Slack video calls
High-intent visitors can trigger a live handoff the moment revenue intent shows up.
Visitor deanonymization
See which companies are evaluating you before they ever fill out a form.
Voice input
Voice lowers friction for buyers who would rather talk than type.
See what Clarm could unlock for you
Adjust your numbers. The projections use real conversion rates from live deployments.
Three interfaces — for buyers, agents, and your systems
Every signal Clarm captures is available via webhook, llms.txt, or MCP. Give buyers an instant answer, give AI agents structured access, and pipe high-intent moments into the systems your team already uses.
1 clarm.on('buyer_intent', async (lead) => {
2 await slack.send('#sales', {
3 text: `${lead.company} is evaluating pricing`,
4 context: lead.conversation,
5 score: lead.intentScore
6 })
7 })Single-channel deployment. Measurable revenue lift.
Series B consumer health platform — web chat only, no other channels active.
Data collected over a 90-day period comparing AI chat vs. email-only baseline.
~1,162 people who would have left silently turned out to have purchase intent.
Demand your team would have missed without 24/7 coverage.
Roughly 1 in 4 conversations carried clear purchase intent.
Inbound conversations
+510% (6.1x) vs email-only
Buyer-interest lift
30x more buyer conversations
Response time
4,000–7,000x faster
Overnight revenue lift
20–100% uplift range
Explore live deployments across industries
Open real Clarm deployments across web, healthcare, finance, and developer-first use cases.
Frequently asked questions
Yes. Clarm works for any B2B company that gets inbound traffic — SaaS, healthcare, financial services, professional services, and more. The AI learns your product, pricing, and documentation regardless of industry. One healthcare customer saw 6.1x more inbound conversations with a 25% buyer-intent rate — from a channel that previously generated zero. The qualification and routing engine is industry-agnostic.
Clarm goes further. Traditional popup and form tools collect an email address — Clarm captures the full conversation, detects what the visitor actually wants, and qualifies them automatically. Instead of a form submission that sits in your inbox, you get a qualified prospect with intent data and a suggested next step. It works alongside existing tools like OptinMonster or HubSpot, or replaces them entirely.
Traditional chatbots route conversations to humans — they're only as fast as your team. Clarm's AI handles conversations end-to-end: answering questions, detecting buyer intent, and routing to outcomes autonomously. No playbooks to configure, no SDRs to staff, no per-seat pricing. And Clarm works across web chat, Slack, Discord, GitHub, and email — not just your website.
Not replace — augment. Clarm handles inbound capture, qualification, and routing so your team focuses on closing. Many lean teams run revenue without a dedicated sales desk.
Clarm is SOC 2 Type II compliant and HIPAA compliant. We never train on your data — your conversations, leads, and customer information stay yours. For teams with strict data requirements, we offer on-premises deployment so your data never leaves your infrastructure. Clarm is trusted by regulated industries including healthcare and finance.
Clarm starts with a free tier — $0/month, 10 conversations, one agent. Setup is free, no credit card. The Growth plan is $200/month and includes 1,000 conversations with additional conversations at $0.85 each. Enterprise plans are custom. Book a call and we'll scope what makes sense for your setup.
Yes — with our pay-per-conversation model, you only pay for conversations that actually happen. The Growth plan includes 1,000 conversations for $200/month, with each additional conversation at $0.85. There's no per-message or per-seat fee. Enterprise teams get custom pricing with volume discounts.
The self-serve path starts at /get-started and takes about 10 seconds. Drop in your email, get your workspace, and start with the free tier right away. Channels like Slack, Discord, and email can be connected as you go.
Yes. Stars don't pay bills. Clarm identifies which developers are actually building with your tool (not just browsing), what problems they're hitting, and when they're ready to talk pricing. Most companies buying OSS are enterprise companies happy to pay you to support their use cases.
Stop answering the same question 47 times. Clarm monitors Discord, Slack, GitHub Issues, and your website chat - all in one platform. Auto-responds to repetitive questions with accurate answers, and only pings you when someone needs real help. Your notification count goes from 200 to 5.
We write the technical content and SEO blogs that developers actually search for when evaluating tools like yours. You review, we publish, Google and AI search engines send you qualified traffic. Companies like c/ua grew from 5K to 12K stars in 3 months.
More than you think. Industry data shows that AI-generated traffic — agents researching products, comparing vendors, and pre-qualifying purchases on behalf of human buyers — is growing exponentially. Most analytics tools can't distinguish agent visits from human ones, so the traffic you're ignoring might be your highest-intent visitors. Clarm identifies and serves both.
Agent-readiness means your website can serve AI agents the same way it serves humans. Today, agents hit your site, can't parse your forms or gated content, and leave. Being agent-ready means exposing structured data via llms.txt, offering an MCP endpoint for programmatic queries, and having a conversational interface agents can actually use. Clarm makes your site agent-ready out of the box — so when an AI purchasing agent visits, it gets answers instead of a bounce.
Ready to serve your next million visitors — human and machine?
Turn every visitor into revenue — whether they typed a question or an agent sent one on their behalf.
Starts at $0. Pay per conversation as you grow.